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Description of the book - Statistics For Management And Economics

This worldwide best selling business statistics text emphasizes applications over calculation. STATISTICS FOR MANAGEMENT AND ECONOMICS Tenth Edition demonstrates how vital statistical methods are for today s managers and economists--and teaches students how to apply these tools to real business problems. Through the author s unique three-step ICI approach to problem solving students learn to IDENTIFY the correct statistical technique by focusing on the problem objective and data type then COMPUTE the statistics doing them by hand using Excel 2013 or using MINITAB and ultimately INTERPRET results in the context of the problem. This approach enhances student comprehension and skills while offering you maximum flexibility. Incorporating various functional areas of business data-driven examples exercises and cases demonstrate statistical applications used by marketing managers financial analysts accountants economists and others giving students the hands-on practice they need while sound pedagogical elements make the material accessible to undergrads. The tenth edition also includes Excel 2013 and MINITAB 16 coverage and access to Data Analysis Plus via the textbook companion website. About the AuthorGerald Keller Dr. Gerald Keller is Emeritus Professor of Business at Wilfrid Laurier University where he taught statistics management science and operations management from 1974 to 2011. He also taught at the University of Toronto the University of Miami McMaster University the University of Windsor and the Beijing Institute of Science and Technology. In addition to consulting with banks on credit scoring and credit card fraud Dr. Keller has conducted market surveys for the Canadian government on energy conservation. His books include BSTAT 2e APPLIED STATISTICS WITH MICROSOFT EXCEL ESSENTIALS OF BUSINESS STATISTICS co-authored AUSTRALIAN BUSINESS STATISTICS co-authored and STATISTICS LABORATORY MANUAL EXPERIMENTS USI

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